Mobilizing for Monuments, a coalition of more than 80 businesses working to protect outdoor spaces through the designation of national monuments, debuts its short film, Mobilizing for Monuments Road Trip.

The film follows The Conservation Alliance, Flickr, Rivian and Nuestra Tierra Conservation Project on a week-long road trip (November 7-13, 2023) from Colorado to California to share the stories of local business leaders, elected officials, on-the-ground champions, community members, and recreationalists advocating for the protection of public lands in their backyards. The stories underscore the importance of national monuments for the environment and economy, and calls on the Biden Administration to protect three million acres of land in Colorado and California. The road trip included five recently designated or proposed national monuments:

• Proposed Dolores River Canyon Country National Monument and National Conservation Area in Colorado
• Baaj Nwaavjo I’tah Kukveni-Ancestral Footprints of the Grand Canyon National Monument in Arizona
• Avi Kwa Ame National Monument in Nevada
• Proposed Chuckwalla National Monument in California
• Proposed expansion of San Gabriel Mountains National Monument in California

Throughout the 1,500 mile journey – enabled by Rivian’s R1T and R1S all-electric adventure vehicles – participants engaged in meaningful conversations with local community members, explored iconic landscapes, and advocated for the designation and expansion of new monuments. Through the compelling visuals and authentic storytelling, the film aims to inspire an appreciation for our public lands, as well as action in support of the $1.1 trillion dollar outdoor recreation industry. By bringing our voices together we can greatly increase our impact and demonstrate to the Biden Administration that businesses support protecting these wild landscapes. The Conservation Alliance is a coalition of over 270 like-minded member companies who pool resources to fund and advocate for the protection of North America’s cherished wild places and outdoor spaces. Through the collective power of their membership – companies from a range of industries – the outdoor industry to brewers, bankers, sportsmen, and renewable energy – TCA takes bold steps to conserve wild public lands and waters. Since 1989, they’ve awarded over $31.5 million in grants and helped protect over 81 million acres and 3,580 river miles, remove or halt 38 dams, purchase 22 climbing areas & designate five marine reserves.

Links:
Conservation Alliance

Join the adventure: Watch the Mobilizing for Monuments Road Trip premiere!

Mobilizing for Monuments Road Trip Film